How to set up a website for free

If you're wondering, how to set up a website for free, then you are probably in one of three situations:
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you want to test a business idea
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you need a business card page
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you are starting your adventure with making money online
The good news is this, that today you can launch your own website at no cost, without programming and without buying hosting. Bad news? The free site has limitations and if you don't know what they are, you may lose time.
In this article I will show you specifically:
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what are your real options
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how to choose the right platform
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how to avoid beginner mistakes
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when a free solution makes sense, and when not
No myths. No marketing hype.
Why today you can have a website without costs?
10-15 years ago you needed it:
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hosting
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domains
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WordPress installation
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basic technical knowledge
Today, platforms offer a ready-made environment:
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hosting included in the package
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ready-made templates
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visual editor
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publication with one click
In practice this means this, that you can create a website in your browser as easily as you can a document in Google Docs.
But remember – something is free, because the platform makes money in a different way. Most often through:
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advertising
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function limitations
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paid extensions
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no own domain
How to set up a website for free – available options
1. Drag and drop website builders
Most frequently chosen platforms:
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Wix
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WordPress.com
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Google Sites
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Canva
What does the process look like??
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You register an account.
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You choose a template.
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You edit content using drag and drop.
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You click "Publish".
And that's it.
Your website runs at an address of type:
twojanazwa.wixsite.com
twojanazwa.wordpress.com
For an idea test – enough.
2. Free blogging platforms
Popular options:
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Blogger
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Medium
This is a good solution, If:
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you want to write articles
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you care about content more than design
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you are building a background for SEO
The downside is less control over the appearance and the lack of advanced marketing functions.
Step by step instructions – practical version
Let's get down to specifics.
Step 1 – Select the purpose of the page
Before you click "Register", answer yourself:
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Is this supposed to be a business card??
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Blog?
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Affiliation website?
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Landing page for mail collection?
The goal determines the choice of tool.
If you are building a website for affiliate marketing, it's worth thinking about right away:
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capture pages
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building a mailing list
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click tracking
This is where e.g. LeadsLeap website builder and a built-in link tracker, which I write about in more detail in the article about it, how to check how many people clicked on the link.
Step 2 – Choose a simple template
The biggest mistake of beginners?
Fun with design.
To start you need:
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headline with a clear message
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short description
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one specific section of values
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action button
The website is not intended to impress with its graphics. It is supposed to lead the user to a specific step.
Step 3 – Add content, which solves the problem
The page must answer the question:
Who is this website for and what exactly does it offer??
Instead of writing:
“Welcome to my website, Here you will find a lot of interesting information"
Write:
"I help beginners launch their first online earning system without investing in expensive courses"
Specifics sell.
Limitations of free sites – you need to know this
If you really want to know, how to set up a website for free and avoid falling into the trap, you have to know the cons.
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No own domain
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Platform advertising
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Limited SEO possibilities
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Sometimes it is not possible to install marketing tools
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Risk of account deletion if the regulations are violated
That's why the site is free:
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good to go
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good for test
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good for learning
But not always good as a foundation for a serious business.
Free website and system development
Here we come to an important element.
The website is just a tool.
If you are building a project for affiliation, you need:
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space for content
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email marketing system – autoresponder
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link rotator tools
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tracker
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sometimes a PDF rebrander
That's why it's worth reading articles from the category Marketing tools and Partner marketing, because the mere knowledge of it, how to set up a website for free, does not guarantee earnings.
Free website vs. your own domain and hosting – when to take it a step further?
At first, the free option is sufficient. But at some point a question arises:
Is it worth switching to your own domain??
The differences are important.
Free site
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an address like yourname.platform.com
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limited control over SEO
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lack of full control over files
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platform advertising
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dependence on regulations
Your own domain + hosting
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full control
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Possibility of positioning
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professional image
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no ads
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possibility of installing any tools
If you plan to build:
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blog for traffic from Google
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company website
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affiliate system
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base for long-term SEO
sooner or later, switching to your own hosting will be necessary.
The free version makes sense as a transitional step, not as the foundation of an empire.
The most common mistakes people make, who want to set up a website for free
Now that you know technically, how to set up a website for free, worth knowing, what not to do.
1. Decision paralysis
Analyzing 15 platforms for two weeks.
Reading opinions.
Change of mind every 3 days.
It's better to start with one option and improve as you go.
2. Focus on appearance instead of function
The website is intended to achieve a goal:
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collect leads
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direct to the offer
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build a brand
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generate queries
It doesn't have to have animation, 20 colors and scroll effects.
3. No traffic measurement
This is a huge mistake.
If you don't know:
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how many people visited the website
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where they came from
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how many clicked on the link
then you are acting in the dark.
Therefore, even with a free website, it is worth using tools like Link tracker, which I write about in more detail in the article How to check how many people clicked on the link.
4. No email marketing system
If someone comes to your site and leaves – most often he won't come back.
That's why even a free site should:
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collect email addresses
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offer something in return (np. checklistę, PDF, access to the material)
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have an automatic reply set
I develop this topic in more detail in the category Email marketing and in the article What is email marketing and what does it involve?.
Is a free website suitable for affiliation??
Short answer: not, but with limitations.
You can:
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post affiliate links
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drive traffic to partner sites
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build a mailing list
You can't:
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count on strong SEO
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build a serious brand without a domain
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have full control over optimization
That's why many beginners start with a free site, and when the first effects appear, they switch to their own solution.
If you are interested in the topic of earning money, see also the article How to make money online without your own contribution and How to promote an affiliate link effectively.
Prosta checklist – start w 60 minutes
If you want to approach the topic specifically, do it in this order:
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Choose one platform (np. WordPress.com Follow Wix).
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Create an account.
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Choose a simple template.
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Establish one clear goal for the site.
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Write a headline that solves the problem.
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Add a values section.
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Add one specific call to action.
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Publish.
Don't correct 30 times. Publish and then optimize.
When a free site makes NO sense?
There are situations, in which it is better to invest several dozen zlotys right away.
Don't start with the free option, If:
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you are building a website for a service company
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you plan advertising campaigns
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you care about your professional image
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you want to rank strongly in Google
Then your own domain is essential.
Strategic approach – not only how to set up a website for free
Many people focus solely on the question:
How to set up a website for free?
Meanwhile, more important questions remain:
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How will I generate traffic?
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How will I build a relationship with the user?
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How will I monetize the website?
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How will I measure results??
The website is just an element of a larger system.
If you are interested in building a system step by step, see also article how LeadsLeap works and Earning money with LeadsLeap, where I show, how to connect a page, mailing and tools in one mechanism.
Summary
If you want to know, how to set up a website for free, the answer is simple:
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Choose a free platform.
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Stood still.
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Add content that solves the problem.
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Publish.
Technically it's simple.
The challenge is not to create a website.
The challenge is to build a system around it.
Therefore, consider a free site as:
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testing ground
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learning tool
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first step
Not as a final solution.
What's next??
Now that you know, how to set up a website for free, don't stop at just "having a website".
A website without traffic and system is just a business card on the Internet.
If you want:
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build a website with the goal of making money,
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track clicks,
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create simple capture pages,
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connect the website with automatic follow-up,
Look, what marketing tools you can use, to work systematically from the beginning, not chaotically.
👉 Create a free account here
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Side, landing page, autoresponder, click analysis and traffic generation in one place.
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